Rebecca Hart
Rebecca is co-founder of TheVetZone, which she launched to help veterinarians
make their voices heard to industry leaders who need the information
to make key business decisions.
Over the past 15 years, Rebecca has worked with numerous major corporations,
including Discover Card, IBM, Merial and McDonalds. She worked in the
integrated communications group at DDB Needham, which was named Agency
of the Year by Advertising Age magazine during her tenure.
There she managed sponsorships, sales promotions, business-to-business
communications, public relations and direct mail activities for clients.
Before that, she worked with the ATP Tour (the mens international
tennis tour) and IBM Sports coordinating a variety of international
sponsorship and communication activities.
During her career, Rebecca has accrued an outstanding record of accomplishments.
Highlights of her professional experience include:
* Award-winning public relations programs, honored by the Florida Public
Relations Association for nine years
* Recognition for best public relations campaign in the state, earning
the 1997 Dick Pope All-Florida Golden Image Award
* Management of national and regional clients including media relations,
sponsorships, business-to-business communication, public relations,
and crisis communication
* Projects and product launches involving tours and promotions with
major recording artists
* Profiles of her work published in national and international periodicals,
including Inc., LA Times, Business Start-Ups, and USA Today
* Past president of the North Florida chapter of the Public Relations
Society of America, and received accreditation from PRSA in 1998.
Part of Rebecca's success comes from knowing the news and publishing
businesses. She has worked as a television and radio anchorperson, producer
and reporter, as well as serving as associate editor of International
Tennis and writing articles for international publications.
As an accredited business professional, Rebecca is active in the Public
Relations Society of America (PRSA). She is a past president of the
North Florida chapter of PRSA, a committee member of the national PRSA
board and coordinator of the chapter's first Past Presidents Council.
Other affiliations include the National Speakers Association (NSA).
She also serves her alma mater, the University of Florida, as a member
of the college's prestigious Public Relations Advisory Council.